ATLANTA (July 1, 2013) — Calphalon®, the leader in premium cookware and kitchenware, announces the launch of Simply Calphalon Ceramic Nonstick, an innovative new cookware collection featuring durable ceramic nonstick cooking surfaces made without PFOA or PTFE. Now, home cooks can prepare delicious meals with eco-friendly cookware.
With this new nonstick formulation, Simply Calphalon Ceramic Nonstick cookware delivers a combination of quality and performance. Pans are made to Calphalon’s rigorous quality standards and release food easily – there’s no need to add additional butter or oil to the pan to help keep food from sticking. With Ceramic Nonstick, eggs, vegetables, and even potatoes will slide right out of the pan.
“Cooks have asked us to develop a Ceramic Nonstick collection, and we’ve been listening,” said Justin Bluth, director of brand marketing for Calphalon. “They want a PFOA-free and PTFE-free cookware option, but don’t want to sacrifice quality. We’re excited to have developed cookware that not only addresses those concerns, but also features the signature hard-anodized aluminum construction that our customers love.”
Calphalon hard-anodized aluminum is known for its durability, and conducts heat evenly for consistent cooking results. In addition, Simply Calphalon Ceramic Nonstick cookware features silicone handles that are double-riveted to the pan, stay cool on the stovetop, and provide a comfortable and secure grip when handling cookware. The collection is oven safe to 450 degrees.
The Simply Calphalon Ceramic Nonstick collection is available exclusively at all Bed Bath & Beyond retail locations and online.
For more information about Simply Calphalon Ceramic Nonstick cookware or other Calphalon products, visit bedbathandbeyond.com, calphalon.com, watch our product video on youtube.com/calphalon, or visit brand social media sites at facebook.com/calphalon and twitter.com/calphalon.
Calphalon is a leading manufacturer of professional quality cookware, cutlery, bakeware, kitchen electrics and accessories for the home cook. Based in Atlanta, Calphalon is a part of Newell Rubbermaid’s global portfolio of leading brands.